This new category reflects the shift in public service strategy towards life-event based delivery — designing services around real user journeys rather than organisational structures.
Judges are looking for:
- Which life event or user journey was improved?
- How were services joined up across organisations?
- How much simpler is the experience now for the user?
- What evidence shows improved outcomes (time, steps, satisfaction)?
- Did you design around real user needs or internal structures?
Judges reward clear evidence, not claims. Use data, examples and results wherever possible.
Open to any government-funded service across the island of Ireland.

